History

In 1997, the survey market was a traditional industry. The industry was governed by a professional pride in which development came in second place. Instead of questioning old ways of working, and trying new ways, many chose to assert tradition. As quality consultants, QuickSearch’s founders Jonas Malmberg and Ulf Larsson encountered this in a different context, and saw great potential for development. Three areas were identified:

1. Simplification of the implementation. The survey cycles were lengthy, included paper surveys and high costs. To obtain current results and manage to produce continuous surveys, the implementation needed to be simplified.
2. Develop understanding about the customer. Without understanding and commitment for the customer’s business, the surveys will not provide critical business ratios.
3. Improve the conditions for the customer’s improvements after the survey. When the customer is left without support, coaching and tools for improvements, the result is often left in the bookshelf.

Based on an industry in need of developed surveys, a desire to develop ways of working with surveys was born. QuickSearch started with that ambition!

Today the survey industry is different. At QuickSearch we are proud to have contributed to simplifying the implementations, and reducing the costs related to surveys.

In the future, we recognize areas in need of continued improvement. We are determined that a better understanding and a higher commitment to the customer’s activities lead to better surveys for our customers. We see revolutionary surveys before us!